Question 1

What is Quallaa?

Accepted Answer

We build custom marketing systems you can command directly through AI. Instead of clicking through HubSpot or Marketo, you describe what you need and AI executes it. Your team gains the ability to build and evolve marketing operations without platform limitations.

Question 2

How is this different from hiring a marketing agency or dev team?

Accepted Answer

Agencies build campaigns for you. Dev teams build software. We build marketing infrastructure you own and control. You can evolve it yourself using AI coding agents, or we maintain it for you. Either way, you're not waiting on vendor roadmaps or agency timelines.

Question 3

Does our marketing team need to learn to code?

Accepted Answer

Not required, but beneficial. With our managed service, you just describe what you want and we handle everything. With program launch, we teach your team to use AI coding agents more like commanding outcomes than traditional coding. Many marketing ops teams pick it up quickly.

Question 4

How long until it's working?

Accepted Answer

Discovery and design: 1-2 weeks. Initial build: 2-6 weeks depending on complexity. You'll see working prototypes within days. Full marketing system with all integrations typically launches in 4-8 weeks. We work in sprints so you see progress continuously.

Question 5

How does pricing work?

Accepted Answer

We charge hourly for consulting and development. Managed service clients typically move to a monthly retainer once their system is built. Program launch is hourly throughout training. Contact us for a free consultation—we'll scope your project and provide a clear estimate.

Research & Evidence

AI Agent Performance Research

Platform Limitations & Vendor Lock-in

Marketing Operations Speed

Research Methodology

Academic Sources

Industry Studies

See the Research in Action